Dr. Seung-Hee Lee
Judge William Holmes Cook Professor
Quigley Hall 311H
Her research interests include brand marketing (e.g., luxury brands, counterfeit brands), cross-cultural consumer behavior, and social responsibility marketing (e.g., sustainability). Her research has been published in Journal of Business Research, Clothing & Textiles Research Journal, Journal of Consumer Marketing, International Journal of Consumer Studies, and other international journals.
- Ph. D. in Fashion Merchandising at The Ohio State University.
- M.S. in Fashion Merchandising at The Ohio State University.
- B.S. in Clothing & Textiles at Ewha Womans University, Seoul, Korea.